Forums Other Topics Marketing Lasers New sign

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  • #3083 Reply

    dkimmel
    Spectator

    Since I have not found much to post about lately, thought I would show you my new sign.
    DSCN1597w.jpg

    So far the only marketing we have done is the billboard ( soon to be discontinued ) , mailers, newspaper and internal newsletters.
    The newspaper has been the best for us. It could be just Fl and the patients we are targeting. Just shot a clip to run on cable. That should be interesting.

    David

    #8614 Reply

    Robert Gregg DDS
    Spectator

    Hi David,

    Nice sign. My city won’t allow any signage outside my office. I’m jealous!

    As far as cable goes, I have never had any good results with cable shows and I have done several. Let us know how it goes for you–hopefully much better.

    Now, if you had a PerioLase, our PR person Paxton Quigley would help you get an interview on a local TV network affiliate–included as part of your purchase price. It is easy to get local TV news interview with our new FDA clearance and being the first dentist in an area to get coverage. And that is the best media exposure anyone can get.

    Bob

    #8611 Reply

    dkimmel
    Spectator

    Bob,
    It is just a matter of time. I ‘ve got to keep Rusty on his toes.
    I have some real concerns about cable. Turns out one of my patients produces the commericals. SHe is a laser convert. We interviewed a group of patients from 6 y/o to 75 Y/O . It was great. Can’t wait to see the final results. Even if the commerical is a bust it was worth it just to hear how my patients really felt about the laser, my staff and me. Only time will tell. See I got to make some &#36 to buy your laser!!! smile.gif

    David

    #8615 Reply

    Swpmn
    Spectator

    Nice signage, Dave.

    For months, I’ve threatened to expose Kimmel’s “Billboard”. Undoubtedly, the Greatest Marketing Tool in the History of Laser Dentistry. Viewed by thousands and thousands of prospective patients each day and topping anything Rodger Kurthy could ever imagine.

    Soon, this unbelievably clever idea will be relegated to the Secret Files of the History of Laser Dentistry. The presentation was just so far ahead of it’s time that it can’t be revealed at this juncture.

    Al

    #8612 Reply

    dkimmel
    Spectator

    Go ahead if you have the photo!

    #8613 Reply

    Albodmd
    Spectator

    Nice sign David! Lets see a pic of the billboard!

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